Defining Floral Artistry in Color

Ever wondered how nature's palette can transform your look? We've spent over 12 years perfecting the intersection of botany and balayage.

Our Story
Artistic hair coloring with floral elements

Rooted in Creativity

When our founder first stepped into the industry 17 years ago, the goal wasn't just to paint hair; it was to cultivate a haven. The name "BlooFairy" represents the magic that happens when ethereal inspiration meets precise, professional technique. We aren't just a salon.

How do we ensure your locks stay as healthy as a morning rose? We've committed to using only premium, hair-safe products that treat the scalp with the same reverence as the strand. Our commitment to floral aesthetics extends beyond the decor—it's in the delicate gradients we create on every client.

You'll notice the difference the moment you walk through our doors in New York. We believe that every head of hair is a unique canvas, waiting for that specific petal-soft touch that only [[COMPANY_NAME]] can provide.

Meet the Fairies

The Talent Behind the Magic

Lead Artist and Founder of BlooFairy

Marstella Schapeler

Master Colorist & Founder

Certified in advanced Balayage and Botanical Pigment science. Marstella has lead the NYC industry for over a decade.

Senior Color Specialist at BlooFairy

Monin Niewald

Senior Floral Stylist

Specializes in pastel transformations and high-contrast highlights. Known for his meticulous attention to hair integrity.

Color Correction Specialist

Lazaria Fasching

Correction & Artistry Expert

Our go-to for complex color resets and fashion-forward floral transitions. Education-focused and results-driven.

Why did we choose [[COMPANY_NAME]]? Because their approach to color correction feels more like an artist restorative process than a standard salon visit. My hair has never felt so alive.

Ladyvee Rathinasabapathy Fashion Blogger & Long-Term Client